|
|

| STAFF
REPORT |
Membership
Manager
Jamie King
April 2007
The year has started out on a good note for NAI membership. We
have maintained high membership numbers each month. We are constantly
working to find better ways to retain members as well as find new
ones.
We have a large number of memberships expiring on May 1st and have
taken this as a challenge to help us improve our process year-round.
So far we have seen a decent response rate (about 27%, most months
we see an average of 18% renewal before the expiration date then
jump to 45% retention two months after the membership expiration),
we will continue to target these individuals. The first week in
May we plan to make phone calls to those that have not renewed,
both to verify that we have their correct information and to make
sure they are aware that their membership expired as we have found
that many members do not realize right away that their benefits
have stopped (especially those with basic level memberships).
The new Interpretunities job posting service has really started
off well in 2007. It has already earned more than 50% of its expected
income for the year. NAI Commercial and Institutional members have
also been taking full advantage of their ability to post free listings.
Region Directors: Please make sure that you send in the list of
nonmember registrants as soon as you close your registration. This
will allow us to get your attendees in the database quickly and
for them to start seeing membership benefits. Please feel free
to contact me if you have any questions.
Sincerely,
Jamie |
Membership
Numbers
Monthly Report
|
|
|
|
|
|
Regions/
Sections
|
Monthly
TOTAL
|
Newsletter
Talley |
| |
|
|
| 1 |
377 |
0 |
| 2 |
419 |
1 |
| 3 |
457 |
0 |
| 4 |
576 |
2 |
| 5 |
430 |
1 |
| 6 |
594 |
1 |
| 7 |
577 |
1 |
| 8 |
405 |
1 |
| 9 |
322 |
2 |
| 10 |
449 |
1 |
| |
|
|
| AAE |
53 |
0 |
| CILH |
461 |
1 |
| CINP |
160 |
1 |
| CUA |
118 |
0 |
| EE |
905 |
1 |
| IN |
856 |
2 |
| NCDA |
541 |
0 |
| IT |
294 |
1 |
| SS |
89 |
0 |
| VC |
182 |
0 |
| ZWPA |
341 |
0 |
| |
|
|
NEW MEMBERS
THIS MONTH |
200 |
|
| RENEWALS THIS MONTH |
207 |
|
| TOTAL MEMBERSHIPS |
4990 |
|
|
|
|
| |
|
|
| Legacy Subcribers |
2702 |
|
| Interpreter Subscribers |
3916 |
|
| Journal Subscribers |
1918 |
|
Note:
Total number above does not equal the sum of all regional
members because some basic level members belong to a section
but not a region.
|
|
|