Course Content
This 40-hour course covers:
- Introduction to the essentials of interpretive planning
- Identifying key audiences
- Developing a theme hierarchy
- Choosing appropriate media
- Evaluating impact
Outcomes
After completing this course, you will have a basic knowledge of:
- The interpretive planning process
- How to develop interpretive plans
- How people make decisions to engage and stay engaged
- Evaluating the effectiveness of interpretive opportunities
- Identifying target audiences in a meaningful way
Registration Rates
$725 Non-member (includes a complimentary one-year NAI membership)
$650 with NAI Member Discount
Effective July 1, 2024
We work hard to keep costs as low as possible, but in order to remain financially sustainable, we have to consider the realities of rising costs. It’s been more than a decade since we’ve made comprehensive changes to our professional development offerings. We’re doing so now to make sure that what we’re charging for our courses reflects their value in the field, and to ensure that instructors are compensated fairly.
Our new pricing structure takes effect July 1, 2024, and will reflect a direct relationship between the number of contact hours and the cost of the course.
$925 Non-member (includes a complimentary one-year NAI membership)
$850 with NAI Member Discount