Gregory L. DeShields, CDE, CHE
Executive Director, Tourism Diversity Matters
Executive Director, PHL Diversity
Qualified Tourism/Hospitality and Academic Professional Certified Hospitality Educator (CHE) proficient in developing and implementing plans, strategies, and initiatives specifically designed to raise destinations image for diverse, multicultural travel.
Experienced Certified Diversity Executive (CDE) with demonstrated cultural competence. Prepared to strategically position an organization to remove systemic barriers to inclusion, lead culture change, and transform the brand.
Graduate of Johnson & Wales University Providence, Rhode Island, with an A.S. Degree in Hotel & Restaurant Management; and B.S. Degree in Hospitality Management. Professional Development Leadership Graduate: Institute for Diversity Certification, Urban League of Philadelphia, Leadership Forum, Leadership Philadelphia, and Greater Philadelphia Leadership Exchange.
Awards and Honors: 2021 Event Industry Council: Social Impact Award”, 2020 Philadelphia Tribune Most Influential African American Leaders, 2020 Meetings Today Trendsetter (Diversity, Equity, Inclusion, and Education), 2020 Funtime Magazine, Philadelphia Icon Award
Professional Affiliations: Past President SKAL Philadelphia Chapter, board member: AchieveNEXT Global, Blacks in Travel and Tourism, Boy Scouts of American Cradle of Liberty, Center City District, Center City Proprietors Association, COMHAR Inc., Greater Philadelphia Hispanic, African American, Asian-American, and LGBT Chamber of Commerce, and Philadelphia Award.
Professional Certifications: Society of Diversity – Certified Diversity Executive (CDE), American Hotel & Lodging Association, Educational Institute – Certified Hospitality Educator (CHE), and Asian American Hotel Owners Association – Certified Hotel Owner CHO)
Greg is a longtime Tourism and Hospitality professional, native Philadelphian with a passion for his work and is dedicated to giving back to the next generation of hospitality leaders.
Frequent presenter, specific Diversity, Equity, and Inclusion Fundamentals: Assessment, Planning, Strategies, and Implementation to reinforce the need for organizations to lead inclusion from the top.
Diverse Outdoor Leaders Institute
Outward Bound Adventure
Charles Thomas is unique among people of color, being a rare mix of African American, Asian and Native American who has dedicated his life to promoting diversity and inclusion in the outdoor world.
He was the first person of color in the history of Southern Oregon University to graduate with dual degrees in Physical Geography and Environmental Studies. While at the university, he fought tirelessly with the administration to diversify its student body. Ultimately, the administration created the Minority Student Program, for which Charles became the chief recruiter. Also, while at Southern Oregon University he created the Third World Union, a club for American minorities and students of color from around the world to share their common culture and experiences. During his college years, Charles approached the U.S. Forest Service and assisted in the design of a program that recruited African-American students into seasonal employment positions in the Gifford Pinchot National Forest in Washington State.
While in graduate school Charles worked as a naturalist for the Los Angeles County Outdoor Schools where he wrote the section of the staff handbook on, “How to work with ethnically diverse students.” Later as an ecologist for the U.S. Army Corps of Engineers, he was honored by the Federal Equal Employment Opportunities Commission for designing a program that introduced urban youth of color to the environmental work of the Army Corps.
Following his work at the Army Corps of Engineers, Charles became the City of Pasadena’s first Environmental Affairs Coordinator, managing the largest environmental restoration project in the city’s history. Charles holds the distinction of being the principal author of the City of Pasadena’s Environmental Charter, a document that is used today to guide the city’s development and environmental initiatives.
During his years at the National Park Service as the Regional Youth Program Manager for the Pacific West Region, Charles designed youth programs to facilitate the U.S. Secretary of the Interior and the NPS Director’s youth initiatives. Charles developed logistical processes that allowed for expansion of youth programs and initiatives in 59 National Parks. He managed and assigned $4 million dollars in congressionally appointed regional funds for Youth Conservation Corps, Public Land Corps, and Youth Partnership funds. Charles designed and implemented the Pacific West Region’s 5-year Youth Engagement Strategic Plan that included over 300 youth programs serving thousands of youth. In addition, Charles designed and implemented three extremely successful youth programs, Roots and Wings, The Public Lands Education Project, and the Park Poor Diverse Urban Youth Engagement Program, all created to engage underserved, overlooked and avoided youth populations.
Throughout his life his work has revolved around Outward Bound Adventures (OBA), where he worked seasonally and part-time for nearly 20 years and then worked full-time as Executive Director for 16 years. During that time, he created several award-winning programs dedicated to enriching the lives of underserved urban populations, especially low-income inner-city families, by introducing them to the therapeutic value of spending time in wild places and open spaces.
For the past 25 years Charles has lectured, issued keynote addresses, presented programs and facilitated workshops across the United States on how to create a more diverse and inclusive environmental and conservation movement.
Charles created the Diverse Outdoor Leaders Institute (DOLI) to provide the National Park Service and the outdoor education sectors with qualified diverse instructors from different cultural backgrounds who look like and can relate to an ever- increasing multicultural American demographic. DOLI is now a nationally recognized outdoor instructor training program.
Over the years Charles has received numerous awards and recognition for his work: he has been a White House invitee, honored by U.S Congressional Representatives, honored by the State Senate, County Board of Supervisors, Board of Education, City Council and numerous community- based organizations. His most cherished award so far has been the National Mosaic Conference Award because it was given by a jury of his peers and from the communities he serves.
Charles serves on the board of directors for the following organizations: Oak Crest Institute of Science, The Wildlands Conservancy, Nature for All, and the Rosebud Charter Academy.
Charles continues his tireless efforts to ensure all youth have access and opportunity to engage in meaningful nature-based programs through his consulting work and his position with Outward Bound Adventures. Currently he is completing his book, From the Hood to the Woods scheduled for release in 2021. The book highlights his nearly 40 years of experience designing outdoor education programs and connecting youth of color to nature and careers in conservation.